Strategy + Design
 

Every school has a story.

Your school's story is the foundation of your value proposition and the gateway for families considering your school for their child. A majority of consumers connect more with stories than dry facts and figures. With story we can express and display the uniqueness and beauty of your school in a way that emotionally connects with families resulting in applications and finally, enrollment. 

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WHAT PARENTS WANT TO KNOW

Families want to experience the unique attributes of your school, the relationships that can form and the academic rigor that will challenge their child. They want to know not only that their child will be safe, but will be known, loved and ultimately succeed academically, preparing them for the next stage in life. 

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Independent school education is costly and families considering this investment need to SEE, HEAR and EXPERIENCE how this investment will have a long-lasting ROI.

This is where South Street Co. partners with you and not only shares your story, but creatively and professionally markets this valuable investment.

 
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THE BREAD & BUTTER

Schools have consistently used similar methods of marketing their schools. If you have been around independent school marketing or communication for any length of time these communication resources are the bread and butter:

St. Paul Christian Academy
Nashville, TN

  • Admission video(s)
  • School or alumni magazines
  • Admission viewbooks
  • Annual reports
  • Capital campaign materials

The methods and strategies in which these resources are deployed is changing quickly. Digital and social media marketing are changing the way the way these resources are delivered, providing a larger opportunity to amplify your story and engage directly with families considering your school!   

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WORLD-CLASS CREATIVITY

South Street Co. is boutique marketing and visual communication company. We focus on five primary creative areas: branding, video production, graphic design photography, graphic design and digital marketing. The foundation of these five areas are rooted in market research, concept development and strategy.  

 
 

SOUTH STREET CO.

Over the past decade South Street Co. has been actively involved in non-profit marketing and communication. South Street's team of creative professionals are ready to help school's share and amplify their story and fulfill organizational objectives. 

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